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STGCC 2012 draws close to 35,000 pop culture fans


The fifth Singapore Toy, Game and Comic Convention (STGCC) 2012, which was held over the weekend (1-2 September), ended on a high note this year as it sets a new record attendance, bringing together close to 35,000 local and regional visitors.

This year’s STGCC is the largest edition to date, playing host to close to 160 local and international participating exhibitors, with famous brands such as Hot Toys, Diamond Comics and Namco Bandai. Over 100 STGCC exclusives and new products were released this year, which were snapped up by excited toy fans.

What also attracted fans of Western comics, toys and games and Eastern anime, manga, games and cosplay was the opportunity to meet the 35 top-notch pop culture personalities who attended this year’s STGCC. Comic fans were delighted to get their comic books autographed by renowned comic writers and illustrators, while Japanese pop culture fans were able to strike poses and take pictures with top cosplayers Touya Hibiki and Kousaka Yun.

Touya Hibiki and Kousaka Yun

“Back in the Philippines, we do not get to see special guests like the ones in STGCC,” said Mary Faye Daryl Dela Cruz Jiongco, an avid pop culture fan from the Philippines. “It was so awesome to be able to meet and greet the comic artists and other famous pop culture figures at the show!”


Renewed stage activities increased the excitement level

This year, STGCC held its first Cosplay Runway to give ardent cosplayers a chance to shine on stage. The event saw more than 50 local and regional cosplayers bringing alive pop culture characters from the East and West, including lead characters from Star Wars and video game titles such as Final Fantasy.

Rising Japanese singer Piko’s debut live performance in Southeast Asia at STGCC attracted a huge audience as he impressed the floor with his broad vocal range covering both male and female octaves.The invigorating DJ battle between DJ Zanio from well-known Japanese Vocaloid group ZANEEDS and DJ haLRu from popular Japanese electronic music label MONOMIND also charged up the whole convention.

Piko live!

Refreshed and new content on the show floor

In response to the recent growth of the gaming community, STGCC also stepped up its offerings for games this year. Famous game developers Namco Bandai, Electronic Arts and Cherry Credits dished out various gaming tournaments such as the official Tekken Tag Tournament 2, Soul Calibur 5, Street Fighter IV:2012 AE and FIFA 12 to satisfy the hungry gamers. The show floor sprang into action as competitive gamers vie for the top honours at STGCC.

Fans and visitors taking photos of a SG Gundam cosplayer as STGCC 2012 kicks off

“The strong exhibitor presence this year, coupled with the year-on-year growth in visitor attendance at STGCC, underscores the growing momentum of the pop culture industry in Singapore and Southeast Asia,” said Ms Yeow Hui Leng, Project Director of STGCC, from Reed Exhibitions. “With the constant flux of rich pop culture content such as movies, toys, anime and cosplay, engaging new fans and bridging the various communities together, we are confident of the growth of STGCC as the leading pop culture platform in this part of the world.”

Fans and visitors snapping photos of Spiderman, Iron Man and The Dark Knight at the Hot Toys booth at STGCC 2012



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